Instagram/@leniklum
The daughter of supermodel Heidi Klum, Leni Klum has revealed her favorite hair styling tool for the holidays and at the same time, a ghd product was promoted. The model, who is now 20 years old, was talking about the ‘Cherry Chic’ styler saying that the color and the packing made it her seasonal ‘go-to’, and moreover, she was also guiding her followers to the discount offer which is available for a limited time.
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Leni Klum has made her holiday beauty secret known to everyone. The future supermodel and influencer used her platform to announce what she will be using this season for her flawless look. She has picked the ‘Cherry Chic’ styler by ghd hair.
She identified the tool as ‘go-to this season’ while praising its ‘clean color, great packaging’ thus making it a ‘gift easy’ and she also gave her followers the limited-time deal consisting of a 30% discount on everything at ghdhair.com, plus an additional 20% discount on the Cherry Chic Limited Edition set which is available from November 28 to December 3. Being her generous self, she has even shared a code—BRUSHOUT—to get a free paddle brush with purchase.
The sponsored post, which Klum tagged as ‘#ad,’ did not, however, stop her audience from primarily focusing on the model. The comments section quickly became flooded with users praising her beauty.
A user succinctly put it, ‘Leni is the definition of perfection.’ This comment sparked a little argument with another person stepping in to assert, ‘No one is Perfect!’ The original commenter seemed to be resolute in their view, which soon set off a quick and jovial exchange about Klum’s apparently faultless beauty.
Another user who complimented her looks actually did it in German, ‘So beautiful you look wow,’ along with heart and raised hand emojis. The same sentiment was repetitively expressed with comments like ‘You are so beautiful !!’ and ‘She is so pretty’ that were pouring into the post.
Some comments even went a step further in expressing admiration. ‘I have to complain: Leni Klum is too perfect!’ was the exclamation of one person who humorously described their surprise as a complaint. ‘MMMMM omg one very hot sexy woman,’ another user’s comment was accompanied by fire emojis to highlight their words.
However, not all remarks were just about beauty. A customer used the opportunity to wish Merry Christmas, ‘hAppy HolyDays anyways,’ and posted a cute holiday icons. It created a warm and friendly environment amid the flood of aesthetic compliments.
One more rather mysterious comment in German hinting at possible side effects read, ‘Hm Ali Symptome show with her, also slowly side effects.’ The insinuation was not clear and was rather conspicuous in the midst of predominantly positive feedback.
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Leni Klum has been slowly but surely carving her own place in the modeling world just like her mother. Posts that are similar and that mix professional partnerships with her personal style give her followers a preview of what she actually uses and loves, including her recent Nivea hair care collection. By giving a particular discount code, Leni adds extra value to her audience, thus converting a conventional advertisement into an effective giveaway for the holiday shopping season. The huge engagement with her post rejects the possibility that her audience is ever detached from her, whether she is endorsing some product or just sharing her picture. Her ability to engage the audience with both branded content and her enchanting personality has ensured her position as a major influencer for the next generation.
